What is Reputation Management?
The state of your online reputation can make or break you in the modern digital climate. Every instance your business is mentioned online affects whether customers will find, choose, and trust you.
Everything your local business clients need to succeed in online reputation management
Vendasta provides a set of solutions that helps your local business clients monitor, manage, and improve their online reputations. Agencies who sell Vendasta’s Reputation Management software retain their clients for longer 1.
Explore Vendasta’s online reputation management solutions
Curated Reputation Management Marketplace Products:
Reputation Management | Customer Voice
Professional White-label Reputation Management Fulfillment Services:
Be found first where your clients’ customers are looking.
Make sure that customers can find the right information about your local business clients online. Correct and consistent listings across directories, review sites, and social networks are crucial for maintaining a positive online reputation.
Learn about listings visibility →
Reviews help your clients’ businesses shine
There was a time when “word-of-mouth” reigned supreme. Now, 91% of people trust reviews—positive and negative—as much as personal recommendations3. Letting a negative review fester can have detrimental effects on a business’s reputation, and drive customers to the competition.
The importance of review monitoring and management →
A strong online reputation can go a long way, but it takes time to build. Responding to and requesting new reviews can take your focus away from selling to more customers, so let Vendasta’s marketing strategists do that work on your behalf!
Ask for reviews to get your clients more customers
Abundant and recent reviews help customers make buying decisions every day. The best way to get your clients more reviews? Ask for them! 70% of a customer base will leave a review if asked4. Allow happy customers to do the talking—help increase trust and boost sales!
Discover our customer feedback tool →
Help current and potential customers find your clients
Be found first where your clients’ customers are looking.
Make sure that customers can find the right information about your local business clients online. Correct and consistent listings across directories, review sites, and social networks are crucial for maintaining a positive online reputation.
Learn about listings visibility →
Ensure they will choose your clients over the competition
Reviews help your clients’ businesses shine
There was a time when “word-of-mouth” reigned supreme. Now, 91% of people trust reviews—positive and negative—as much as personal recommendations3. Letting a negative review fester can have detrimental effects on a business’s reputation, and drive customers to the competition.
The importance of review monitoring and management →
A strong online reputation can go a long way, but it takes time to build. Responding to and requesting new reviews can take your focus away from selling to more customers, so let Vendasta’s marketing strategists do that work on your behalf!
Get your clients repeat customers and earn their trust
Ask for reviews to get your clients more customers
Abundant and recent reviews help customers make buying decisions every day. The best way to get your clients more reviews? Ask for them! 70% of a customer base will leave a review if asked4. Allow happy customers to do the talking—help increase trust and boost sales!
Discover our customer feedback tool →
What is reputation management?
Online reputation management is the act of monitoring, influencing, growing, and managing what’s being said about a business online. Maintaining a positive online reputation is more essential and challenging than ever. This is due to the ever-increasing volume and wide variety of channels where consumers search for information.
Consumers have tipped the balance of power. With more information than ever available at their fingertips, they can find out anything about a business—and fast! This shift to consumer-generated content and the transparency expected by businesses makes it essential to monitor and actively manage their online reputation.
Reputation management is at the heart of a greater digital marketing strategy. Complementary pieces of reputation management include review management, business listings, digital advertising, social media management, and SEO.
Importance of reputation management
People (at least 88% of them5) read reviews before they make a purchase decision. It’s now the first step in the modern customer journey, and without a positive online reputation, people just won’t trust a local business enough to buy from them. However, it takes time to build a positive reputation, which is why taking a proactive approach to reputation management using reputation management software is essential. While it can take years to cultivate a healthy online reputation, it may only take hours or minutes to undo all that work. Did you know that only 13% of consumers would consider purchasing from a business with a 1 or 2-star rating6? When negative reviews or comments happen online, it’s essential to be on top of them using online reputation management software.
How do I help my local business clients with reputation management?
Vendasta pioneered online reputation management software for agencies back in 2008. Since then, we’ve helped millions of businesses manage billions of customer reviews, mentions, and online listings. Our products, Reputation Management and Customer Voice, bring everything that affects a business’s online reputation under one roof with one login so you can be their reputation hero.
With white-label review management services, a dedicated team will ensure all your clients’ reviews are answered promptly and professionally, so they can get back to doing what they do best—running their business!
Help your clients build strong online reputations and retain them for longer!
Discover the importance of online reputation management and get actionable tactics to help retain local business clients.
Online reputation management resources, guides, and whitepapers
Online reputation management software and services for my local business clients
Online reputation management software you need to help your local business clients
Key Products: Reputation Management, Customer Voice,
Professional Store on WordPress + WooCommerce
White-label Review Management Services
Key Services: Review Responses, Review Requests
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Access the full Vendasta system with all the products, services, and solutions you need to take your business to the next level for free. Recognize ROI fast, and become the most indispensable asset and extension of the team for your local business customers.
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